IIT grads, shaping up the UX Design industry in India

We are India's top-rated Interaction and UX Design firm.

We believe in creating a place where conventional perspectives are challenged and shaped into timeless stories. Empathy and the ability to connect with people are our greatest strength. Whether it's a product, brand, or people, we take pride in expressing their journey in the most truthful and consumable way possible.

We are situated in the heart of India's financial capital, Mumbai. Just another day of Mumbai's typical monsoon.

A happy workplace is a productive workplace.

Work is an essential part of our life, and it need not be boring. We make sure you live at work. You have access to books; you can chill or simply have fun. We believe a happy mind is the most fertile mind.

Honest People, Real Conversation, Great Collaboration

We are nothing without these values

Be Transparent

We believe in having transparency at work. We promote a culture where everyone can communicate openly and freely with people & teams, which is essential for creating a creative environment.

Be Generous

Everyone has their priority and life goals. We don't only understand that but also respect it. We are supportive, caring, and foremost a good human being. 

Communicate Honestly

We support open communication. Don't feel right; say it. We are there to listen. Honesty can always be forgiven.
Ungrammary Story

This photograph holds a special place in our journey. The place which gave us character and strength to dream big and make it happen.


Our journey started with the start of the financial new year 2017, in the financial capital of India, Mumbai. We left our well-cushioned jobs to take a step towards a journey we had dreamed of for some time but not planned in detail. As a young graduate, we thought a fancy workplace was required to build a team. But this city, Mumbai proved us wrong. We want to acknowledge this city, which kept elevating aspirations and dreams in us. Also, we want to thank our initial team members who joined us and chose to work from an apartment. Then the wheel started rolling, and we kept on adding new projects and brands. Throughout this journey, we have nothing but heartfelt thankfulness and gratitude for all the people who came our way and helped us to move forward in this trail. 

We want to take this opportunity to thank all our team members, interns, office help, vendors, financial advisors, and our mentors. We would like to thank our friends who always promoted and believed us during our initial days. And hearty thanks to our clients to hold faith in our work.

It has been a long scroll, but trust us we will make it worth 

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