Presales Brand experience

Unify your presales and marketing experience with the power of design thinking. Ungrammary can be a great asset to your in-house marketing and product teams in messaging, content and design production.

01

Customer Acquisition Experience Design

Launching a new product line or business? We help you streamline your pre-sales customer experience. Leave an impression on your customers even before they buy

What, When, How of Customer Journey

Identifying What communication should go to which customer at what time in the  customer's journey?

We Crete an extensive communication road map by design thinking framework.

 

Communication Design and Brief

Designing communication briefs for touchpoints.

.Crafting Voice and Tone of the messaging and Communication Design - Email, SMS, push, UX copy, micro-sites

Asset Design and Business Story

Identify the Brand positioning

Brand and Business narratives (the foundation of the brand story)

Collateral design - ATL & BTL. Such as Business Pitch, Broucher,  Reports, and Marketing assets

 

02

Marketing Stack Design

Business and marketing strategies are the core parts of a brand's success equation. We look to tap insights and provide design-centric solutions that excite audiences to take action. We help you to bring your marketing vision to life with a creative process.

Marketing Website and Microsite

  • Key stakeholder workshop to identify problem statement and defined goals

  • Customer persona identification & segregation

  • Mind map & user journey for persona

  • Information architecture to define product & service categories

  • Interface and micro-interaction design

Promotional Campaigns Design

  • Creative Concepts for digital communication

  • Performance creatives  for  digital Ads

  •  Ads copies and Scripts (Email, SMS, Notification, Phone scrips)

  • Promotional Videos ( animation, testimonials, explainer, live action)

Marketing Voice and communication

  • ​Creative briefs 

  • Defining the voice and tone of marketing campaigns

  • Defining communication guidelines

 

03

Brand System & Identity Design

Effective strategy and messaging framework to capture the true "North" of the Brand. We help you to bridge the gap between your Brand's perceived image with its strategic personality.

Brand Positioning  and Identity

  • Name Generation Exercise

  • Logo Design and brand kit

  • Visual Identity System

  • Brand Research for positioning

  • Brand message and communication guidelines

Packaging Design & Systems

  • Packaging concept

  • Packaging environment

  • Branded environment (Product label, insertion, kiosk)

  • Unified packaging guides for extended product lines

Brand Consultancy and Brand management

  • Design Workshops

  • Setting up in-house design team and process

  • Creative Monitoring of digital assets

  • Brand Assets creatio

  • Brief for creative agencies

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