UX UI design for B2B Image managing and optimization Saas platform.

ImageKit is an API-based plug-and-play platform used by large e-commerce and image-heavy websites for real-time image manipulation, optimization, and resizing across devices. Some of their clients include Nykaa, Purple.com, Sony, Weltbild, BigBasket, and many more. 

08 months
UX /UI design


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The problem 

Our brief was to create an Esthetically pleasing design system for fast development implementation.

Imagekit team onboarded ungrammary to redesign their existing platform. The platform is primarily for developers and the marketing team, and it had broadly two use cases: 

  • API integration and environment set up by the development team 

  • Image management by the marketing team

The Old version of the platform lacked differentiation in information accessibility for these two personas. We created a product architecture that seamlessly caters to both these experiences. Also, our team created a customized design system for a faster development cycle. 

Wear your fabric.webp


Our  UX Design team went through our standard ideation session, where we tried to understand the business mechanism, product lineups, and existing website architecture. We help our client define the product taxonomy and branched user flow for different kinds of user personas. 

  • Design Language

  • Product navigation and layout

  • Design System 

  • Interface design

Tablet Adaptation.webp

UX Design & UI Deliverables 

We created a mobile-first User experience Design with a super adaptive experience on desktop and tablet.

We provided our client with comprehensive UX UI consultation and design support. We help them UX/UI overhaul of the product display page, the home page, sales pages, checkout flow, and multiple category pages. 

IDA entry cover page.webp
Shop by Lifestyle.webp
Checkout screens 2.webp
Product Display Page.webp

Results & feedback

We have achieved all 3 objectives :
  1. Easier navigation,
  2. Less clutter and
  3. Better look and feel

Ungrammary helped the company achieve an easy-to-navigate, organized, and clean website. They communicated directly from the person in charge, streamlining a smooth workflow. Overall, they demonstrated a high level of patience throughout the process.

CEO, XYXX Apparels

Desktop Adaptation.webp