Two IIT Grads, shaping up the Service Design industry in India.
When we started, a lot of people questioned our differentiability and scalability. Well, at that particular time we were not really concerned about it. All we wanted was to give our best to what we were doing. Differentiability came along with time and experience. Today we are India's first Service Design company managing projects on a Global Scale.
Ungrammary is a Service design, Marketing Strategy, and Brand Management firm with Empathic design at its core.
We believe in creating a place where conventional perspectives are challenged and shaped into stories that are timeless. Empathy and ability to connect with people are our greatest strength. Whether it's a Product, brand or people, we take pride in expressing their journey in the most truthful and consumable way possible. We are a Service Design, Marketing Strategy, and Brand Management firm catering to Brands globally.
This photograph holds a special place in our journey. The place which gave us character and strength to dream big and make it happen.
Working with multiple brands and handling cases of product design, marketing and communication, we found that there was a serious disconnection between the product's customer journey (Product UX) and market to the product (M2P) customer's journey/ roadmap. This disconnection leads to the expectation mismatch and customer leakage from customer journey pipeline.
Hence, there was a lucrative opportunity for a comprehensive service design firm to fill this gap. We worked on the model to connect Product's UX to the M2P journey.
Companies approach us either to craft the entire journey or to evaluate specific components of the Customer Journey.